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2017 Mobile Video Advertising Insights [Report]

In 2017, US brand advertisers have increased their spend on mobile video by 56%.

To engage consumers in-app — where they spend 90% of their mobile time — advertisers must understand mobile video trends and best practices for high performance.


Download the 2017 Insights Report to learn:

  • Mobile ad formats that drive up to 9x engagement over banner ads
  • Which mobile technologies can deliver buffer-free video
  • How to increase mobile in-app viewability by 200%
  • The latest ad benchmarks and trends for US advertisers and agencies

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Use insights to develop a high-performing mobile video strategy

Download the 2017 US Mobile Video Advertising Insights Report to discover best practices for maximum viewability and customer engagement.

92% The possible average human and viewable rate with VAST mobile video
The number of digital video viewers increase by 10% between 2016 – 2020 to reach 235.9 million.

Download the insights report for high-performing mobile campaigns. 


Download the report to learn which mobile advertising formats deliver the highest impact and engagement — and avoid buffering to increase viewability performance up to 200%.

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InMobi Reaches 1.5 Billion Devices Worldwide

Through our revolutionary advertising & discovery platform, developers, merchants and brands can engage mobile consumers globally. Recognized among Fast Company's "2016's Most Innovative Companies in the World," InMobi reaches over 1.5 billion unique mobile devices worldwide. Our partners enable best-in-industry mobile video, viewability, and in-app programmatic.